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BRANDS CONTRIBUTING TO THE INDUSTRY HONOURED AT THE UFRAD FRANCHISE AWARDS 2026

Brands and individuals contributing to the industry’s development were honoured at the UFRAD Brand Summit and Franchise Awards 2026, organized by the UFRAD Turkish Franchise Association on September 10, 2026, at Taşyapı Şişli.

At the ceremony, Komagene received the “Most Widespread Franchise Brand” award, TAB Gıda the “Largest Franchise Brand Group” award, Çiğköftem the “Global Franchise Brand” award, b-fit the “Leading Franchise Brand for Positive Action” award, and Yutomat the “Most Creative Franchise Business Idea” award. Bursa Kebap Evi won in two categories: “Fastest-Growing Local Heritage Franchise Brand” and “Most Successful Franchise Campaign.” A Tribute Award was also presented in memory of the late Azmi Zeki Sarıbay, founder of TURYAP, whose contributions left a lasting mark on the industry.

More than 15,000 people participated in the public vote, which determined the recipients of the “Public Choice Awards for Favourite Brands by Sector.” The winners were Atasay in retail, Korkmaz in services, Airby in technology and software, BİL Educational Institutions in education and consultancy, RE/MAX in real estate, Coffy in coffee and desserts, Popeyes in food and beverage–fast food, and Carwax in automotive care and servicing.

Celebrating the achievements of brands across different sectors, the ceremony highlighted the development of franchising and the importance of building strong connections with consumers.

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UFRAD, Türkiye Franchising sektöründe yarattığı gelişmeler doğrultusunda, Dünya Franchising Konseyi (WFC) aktif üyeliği ve Avrupa Franchising Federasyonu (EFF) Yönetim Kurulu üyeliği görevlerini başarıyla devam ettirmektedir.

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