THE FRANCHISE ISTANBUL EXPO, ORGANIZED IN COLABORATION WITH THE UFRAD AND TUYAP, HAS OPENED ITS DOORS!

The opening of the 33rd franchise fair, organized by the UFRAD Franchising Association and TÜYAP, took place at the TÜYAP Fair and Congress Center, with investors and franchise associations from over 60 countries, including Azerbaijan, Uzbekistan, Iran, India, and Saudi Arabia.

In his opening speech, UFRAD President Prof. Dr. Mustafa AYDIN stated, “Today, we are not just organizing a fair. We are also building an ecosystem that carries Turkey and our brands to all corners of the world. The franchise sector is not only strengthening our companies but also boosting our economy and creating employment—a large organization.”

During the fair, the management of the Iran Franchise Association, with whom we have had long-term cooperation, visited the Franchise Istanbul Expo. In this important meeting, fruitful discussions were held regarding collaboration opportunities in the franchising sector between the two countries and strategies for growth in the international market. Additionally, they had the chance to meet with participating brands and get an in-depth look at Turkey’s strong franchise brands and the opportunities the sector offers.
Furthermore, Gaurav Marya, President of the Indian Small Business & Franchise Association, also visited the fair. Through a meeting focused on the Indian market, an opportunity was provided to closely examine the sector.
Board members and detailed exchanges of ideas took place regarding meetings and events in the relevant countries.